Electrónica Carpio-Logo Redesign.
E.C. is a leading retail and wholesale company specializing in the sale of electronic components and materials. With a comprehensive inventory, we cater to both individual customers and businesses, offering top-notch products and efficient repair services.
Company:
Client
Year:
2021
Role:
Graphic Designer
About.
This client wanted a redesign of their logo, they wanted their logo to be more professional, with a more defined color palette and to represent a responsible and trustworthy company for its clients.
Before
After (Vertical Logo)
The Process.
• Research and Moodboards
Competencia
Inspiración de Logos
Búsqueda de Paleta de Colores
• Color Palette
• Typography
Montserrat Italic Extrabold
• Meaning of the Symbol
• Construction of the Symbol
• I turned the lightning bolt in the same inclination of typography.
• On a 45 degree grid, I made a lightning bolt that symbolizes electronics.
• Construction of the Company Name
• Customization of some characters
• Final Result
